Developer-Marketing Fractional CMO
- Stop being invisible (despite having a great product)
- Turn skeptical developers into advocates
- Scale beyond founder-led growth
I live in Reunion Island (La Reunion), a French outer department (part of EU). I have been working fully remote since 2016 and have travelled to 17 countries while I was a digital nomad for a few years.
Why me?
Perfect blend of developer and marketer experience
First decade as a lead developer, second decade as a marketer makes uniquely suited to understand developers deeply
A CMO who can speak CTO for hours non-stop
I can (still) code. Whether its with a CTO or a junior developer who is vibe coding their way, I can spend hours talking to them.
I’ve shipped an Indie game as a solo developer
It failed horribly, but still proud of pulling this massive feat of shipping it and learning so many lessons the hard way.
I have an adblock, pixel block & tracker block plugin on my browser
Every developer out there does the same, as they find ads and tracking annoying. While your traditional CMO learns to install these plugins the market has changed five times already.
In my early days I’ve executed (almost) every marketing discipline myself
I started my marketing journey the same way I did software development – learning, hacking, trying things out on my own. I don’t come with a degree (marketing or development)
Once upon a time, I thought all marketing was BS.
I take pride in making choices that led me to my transformation but also grateful to have had life events and having met people to learn and be inspired from.