Opinions

  • Spammy marketers, best practices and established companies

    I started my journey as a freelancer who worked mostly with spammy marketers or informational product sellers. Most of them wanted to have the same brand voice, same copywriting style, same sequences, conversion tricks. But one thing that struck me immediately was how advanced these ‘spammy’ marketers were in their marketing stack. Their copywriting…

  • The Beauty of Email Sequences

    I really can’t believe email sequences are *not* more popular than they are. I also can’t believe that there exist people on the web who teach or coach online and they aren’t using it… yet. If you think about it, every business spends loads of time educating their potential customers. I mean that is…

  • A Better Way For Thrive Themes to Roll Out Their Updates

    A Better Way For Thrive Themes to Roll Out Their Updates

    For the last three years Thrive themes updates have constantly lost thousands of hours for its customers. And I have written already about how to survive these updates (and you save at least $1000 for your business, if you value your time at $50/hr) It’s happened recently with their 2.1.0 “just user interface update”. And…

  • Why I Prefer Learning From Mediocre Success Than Massive?

    Why I Prefer Learning From Mediocre Success Than Massive?

    Everyday we come across massively successful people on the internet – people “crushing” it in their business. Oh! look… someone just moved from six-figures to seven-figures. Did you hear about the marketing guru who quadrupled their revenue in 3 days? And her newbie student who has NEVER run a business before, went from zero…

  • GaryVee Vs Seth Godin

    GaryVee Vs Seth Godin

    I found this the right time when I was looking into ideas for today’s post. By this, I mean a video of GaryVee interviewing Seth Godin on Youtube. Before I give you the link to the video, a small introduction to how I discovered GaryVee. I came across GaryVee a few months ago. He…

  • Single Vs Double Opt-In

    Single Vs Double Opt-In

    People always ask this question and there are a thousands answers around the web. So how do you decide between single vs double opt-in for your newsletter signups? My default rule is to always go for double opt-in. I’m a big believer of quality over quantity. Double opt-in ensures high quality readers who really…